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SF SF
| Jan 11, 2013
There has been an ongoing argument over which internet marketing strategy is superior; organic search engine optimization (SEO) or pay-per click advertising (PPC), and we would like to weigh in.
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SF SF
| Jan 11, 2013
BCAMA Marketline Article – September 21, 2012. Over the last decade ecommerce has exploded from just a few success stories and a lot of failures to a vast opportunity for businesses to expand markets and drive new sales.
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SF SF
| May 25, 2012
By the end of 2012, there will be an estimated 55 million tablet users in the United States, according to a study by eMarketer. Of those, 42 million (or 76 percent) will be using an iPad.
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SF SF
| May 23, 2012
Technology is bringing the virtual world and the real world closer together, but are humans ready to go digital?
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SF SF
| May 22, 2012
A/B testing can be a great way to gain insight into visitor behavior and increase conversion rates, but with all the button tweaking, colour scheming and text revising, are we forgetting to look at the bigger picture?
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SF SF
| May 20, 2012
Now that Facebook Timeline is finally available for brands, companies have access to powerful new marketing tools that will change the way they do business online.
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SF SF
| May 15, 2012
Although mobile web has become mainstream, many small businesses still aren’t addressing the needs of mobile shoppers. While it may seem like a daunting task, transitioning to mobile commerce isn’t as tricky as you think. Here are some helpful tips and tricks to you get you on your way.
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SF SF
| May 08, 2012
In 1999, Wired predicted that the 21st century would be a call-anytime, roam-anywhere, use-any-protocol kind of world. Mobile phones and the internet would converge, shaping the way we work, shop, pay bills, flirt, keep appointments, conduct wars and keep up with our children.
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SF SF
| May 01, 2012
Not sure what to think of Google’s Penguin update? Whether your website was hit or not, here’s what you need to know about Google’s newest algorithm change.
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SF SF
| Apr 20, 2012
It is now possible to predict the likelihood of whether or not content will become popular if it is shared on Twitter, based on a new HP Labs White Paper.
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SF SF
| Apr 18, 2012
Facebook offers businesses the ability to have a functioning online retail storefront incorporated into their fan pages. The idea of making shopping a social experience sounded good and seemed like the perfect opportunity for businesses to convert their followers into paying customers.
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SF SF
| Apr 13, 2012
In our last post, B2B Mobile Marketing and Social Media Tactics: Part 1, we introduced a few strategies to help you make the most of your B2B mobile marketing campaign. We gave tips on how to reach people at all stages of the buying process, how to drive traffic online, and why you need to consider the privacy of your users.
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SF SF
| Apr 11, 2012
How important is mobile marketing in your B2B strategy? According to MarketingSherpa, businesses are at the forefront of smartphone adoption, yet less than half of B2B marketers are embracing mobile.
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SF SF
| Apr 05, 2012
When Pinterest first launched in March of 2010, it was dismissed as a girly scrapbook for wedding gowns, cupcakes and all things DIY. But over the last few months, Pinterest has become a hot social network with over 16 million users. According to Compete.com, Pinterest saw a 155% increase in visitors from December 2011 to January 2012.
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SF SF
| Apr 02, 2012
The future of ecommerce looks bright, according to a recent report from Forrester Research. Despite a gloomy economy, Americans are spending more than ever online and show no signs of slowing down.
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SF SF
| Mar 30, 2012
Unfriended. Unfollowed. Unsubscribed. Even if you aren’t the sensitive type, social media rejection hurts. It’s unsettling to see our numbers drop, but it’s even more unsettling to not know why.
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SF SF
| Mar 28, 2012
Google has just unleashed a search engine overhaul that promises to help users discover new information quickly and easily.
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SF SF
| Mar 27, 2012
Google search is about to get a whole lot more intuitive. Over the next few months, you’ll begin to see more detailed and direct search results that will make it easier than ever to find what you’re looking for.
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SF SF
| Mar 22, 2012
By Richard Nosek, Director of Marketing. If you use Google.com, you’ve probably noticed a little something called Google Search Plus Your World. While you are signed into your Google+ account, Google not only searches the world wide web, but also your Google+ universe.
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